About Us

Built on Principles. Driven by Freedom.

Founded with Purpose

Created by People Who Question the Narrative

[RDCTD] was founded by individuals deeply engaged with technology, privacy, and financial sovereignty, driven by a commitment to challenge the narrative.

We believe that you only have one life, and you should live it. Even if that means starting a clothing brand as a side-gig just to create some cool things to wear.

In this life we aim to think critically, be intellectually honest, take moral responsibility, resist authority, and embrace uncertainty.

Mission Statement:

Honesty, transparency and integrity.

We are committed to supporting individuals who prioritise privacy, free speech and free market money. Our approach is rooted in providing apparel that serves as both a functional item and a statement of principle.

We advocate for bitcoin because we believe in honest money. Hard money you can’t fuck with. Broken money distorts the free market and individual choice. Bitcoin aligns with our belief in individual autonomy and individual responsibility.

[rdctd] roadmap

From Microbrand to Movement

At [RDCTD], we're pioneering an exciting roadmap rooted in privacy, bitcoin, and anti-surveillance themes. Initially, we’ll launch our own microbrand with unique merchandise, establishing a foundation that embodies financial sovereignty and resistance to authority. If you are reading this then we are already live!

Next, we’ll look to develop our Microbrand as a Service (MBAAS) platform, empowering small influencers to create their own branded products using our print-on-demand (POD) and design services, with seamless bitcoin and fiat payment options via Zaprite.

From there, we’ll scale the MBAAS platform, enhancing services and expanding global reach to support more creators. This service would provide tailored hosting, payments processing and design to support your micro brand.

Finally, we’ll innovate with new product lines, and advanced features to solidify our leadership in privacy-focused microbranding. Join us on this journey to own your brand and reclaim your freedom!

1

[RDCTD] Microbrand Launch

2

MBAAS Framework Development

3

MBAAS Platform Launch

4

Scale and Innovate